I recently wrote a newsletter feature article on the “Power of Language”: click here.

In today’s turbulent times, it is vital to stand out in the crowd. One way to achieve that is through the power of language. Think about who tends to be remembered – is it those with the interesting ideas? Or is it those who can communicate interesting and powerful ideas? Hands down – it is always those who can communicate the powerful ideas. As my nephew would probably say, “it isn’t fair”. Yet, it is reality.

Thus, it seems to make good sense to continually improve our communication skills. One way to do that is by building your power of language. I discuss several tips in my article; however, the highlights are as follows: 1) Focus your message on your audience. 2) Simplify! 3) Use examples, analogies, etc. 4) Preparation & practice. 5) Speak, write or present with confidence.

There is no doubt that this is a learned skill – after all, many of my former colleagues will confirm my “improvement”. Of course, this is a continual process and it is all relative to where you start, so why not start now – the sooner, the better. It won’t take long before you start to notice a difference if you stick to it. Give it a try.

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